wine china-your ideal partner



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To Help You Find Your Chinese Agent

-Trade Match
-Business Data Share
-Buyers-Sellers Meeting
-Onsite Importers Networking


To Help You Market Your Brand
-Present to a quality attendance
-Leverage on Wine China Competition
-Branding opportunities at Beijing Wine & Gourmet Tour, Wine & Food Matching
Wine Appreciation
Wine Summit
Wine Auction


Our Exhibitors Say

“Wine China Expo was organized very well and there were many importers and agents from all over the world. This will surely bring good results for the development of the wine market in China. Thanks to the entire organization” Emiliano Rughetti, International Sales Manager, Tenuta La Fiammenga, Italy

“There are a lot of visitors, most of them are traders. The exhibition is quite business-oriented and the service Is great. We have signed contracts on the spot. We would like to participate in Wine China Expo again next year” Ms Candy Liu, Sales Manager, Casalaccio International Trade Co. Ltd.


Wine China Expo -- B to B & B to C


Wine China Expo is committed to providing a direct and effective platform for wine producers, exporters, importers, distributors and connoisseurs to connect and do business successfully. We aim to help exhibitors achieve their goals, meeting potential business partners through our trade expo. Our wine tasting meetings and seminars aim to spread the knowledge of wine and hence boost wine consumption in China

Into its 6th consecutive year, Wine China Expo continues with its highly-lauded 2-city formula-Beijing and Shanghai-allowing its exhibitors to market their wines in two of China’s fastest growing regions-the Northern and Eastern-in a time and cost effective manner.

Wine China Expo’s comprehensive “Meet The Buyers” supporting programme will bring exhibitors up close and personal with potential business partners among China’s top wine importers, bring exhibitors on a guided tour of some wine retail outlets and giving exhibitors unique opportunities to showcase their products at every outing.

wine competition-wine china competition

Visitors Profile


  • Trade – Importers, wholesalers, traders and sales agents

  • Retail – Retailers and specialist retail chains

  • Hotel & Restaurant – Food and beverage managers, wine managers, purchasers

  • Government & Associations – Ministry representatives, association members

  • Media- media groups from wine, food, hotel and restaurant, consumption and healthcare publications

  • Others – wine specialists and connoisseurs



Friendly Link

drinks regalland French Wine News
wine leader global imported foods magazine Beverage Trade Network

Wine China Expo 2017

2017 Shanghai Wine Tasting

Shanghai Wine Tasting

Wine China Competition 2012

wine china video

Chateau Maison Noble wine


Wine China Expo all copyright reserved by Regalland. Tel: 0086 10 64416542  Fax: 0086 10 64412631  E-mail:  ICP No.10014655